The Persuasiveness of Imperfection: What You Can Learn from the U.S. Navy

The U.S. Navy has always been at the forefront of marketing. It’s innovative use of Hollywood as a recruiting tool (Top Gun, The Hunt For Red October, Pearl Harbor) far exceeds what the other branches of the service have accomplished. And now, the Navy has taken another pioneering step, by allow documentary filmmakers to produce … Continue reading The Persuasiveness of Imperfection: What You Can Learn from the U.S. Navy