Why Businesspeople Should Learn To Code (But Not Write Software)

The “everyone should learn how to code” meme has probably reached the point of absurdity.  My favorite (humorous) example is the “Dear Miss Disruption” advice column, in which every question, no matter what the topic, concludes with the answer, “learn to code.” http://bit.ly/1aRFVDa But my old professor Tom Eisenmann of HBS did something that few … Continue reading Why Businesspeople Should Learn To Code (But Not Write Software)