The True Way To Measure E2.0 ROI
As Enterprise 2.0 continues to evolve, the one question that continues to go unanswered is how to measure ROI. The question came up again today at an E2.0 “town hall” at the Enterprise 2.0 conference. My response wasn’t popular, but I think it’s worth repeating: If you can’t sell more, buy less, or fire somebody, … Continue reading The True Way To Measure E2.0 ROI