I was fascinated by a recent report that Upworthy, Elite Daily, and Distractify–buzz-based content repurposers whose “viral” headlines have plagued my Facebook feed–had seen their traffic drop by 50% after Facebook changed its news feed algorithm: http://read.bi/1gmjx5u The rapid decline of these previous “hot” startups illustrates a basic principle of business. You have to ask … Continue reading Do You Have A Relationship With Your Users?
I have never been an avid Facebook user. Quick posts and personal notes have never been my metier; my Twitter feed essentially acts as an RSS feed of my posts and a commenting system. But recently, I’ve come to realize that the secret to Facebook is content. Specifically, Facebook is the first medium that provides … Continue reading The Secret to Facebook is Content