Consumer loyalty comes from listening, not lock-in

Here in Silicon Valley, we love to focus on “sustainable competitive advantage.”  We talk of moats, barriers to entry, and lock-in.  If a product is “addictive,” that’s considered a good thing.  The highest praise is to be compared with crack cocaine. It’s not a pretty picture. I would argue that loyalty comes from listening, not … Continue reading Consumer loyalty comes from listening, not lock-in

Investors Are Job Applicants

Start thinking of investors as job applicants. Many entrepreneurs make the mistake of investor promiscuity–they’ll get in bed with anyone with an open wallet. You need to be as picky with potential investors as you are with potential employees, if not more. Remember, you can’t fire your investors. Conversely, investors should figure out how they … Continue reading Investors Are Job Applicants

The Secret To Being A Low Cost, High Quality Provider

I often tell people that strategy is about making choices. If I want to be more dramatic, I tell them that it’s about making sacrifices. But regardless of how I say it, I firmly believe that trying to be all things to all people is the swiftest road to failure. So how is it that … Continue reading The Secret To Being A Low Cost, High Quality Provider

Why Getting Social Is Necessary (But Not Sufficient) For Business

image courtesy of HubSpot There’s a lot of social in the air these days. I was chatting with Jeremiah Owyang of the Altimeter Group, and he said that there was even talk of scrapping the term “Enterprise 2.0” in favor of “Social Business”. While I do believe that social is necessary, it’s definitely not sufficient, … Continue reading Why Getting Social Is Necessary (But Not Sufficient) For Business